How to Maximize Distribution

How does the best seller campaign maximize distribution?
Promote A Book works with the buyers to show guaranteed sales, therefore mitigating the risk as they are making their shelf space decisions.
This works in your favor, because we are able to advocate an exception grade increase, while protecting the interest of the retailers and the buyers.
Remember, publishers…


Publishing a Bestseller: Distribution, Marketing

To give you a better idea of how Promote A Book is able to ensure that you reach best-seller status by playing by the rules (no cheating, scamming or dishonesty involved—ever!), let’s look at the how key players work together to determine which books will become best sellers.
There are three elements to the success of…


Publishing-Model Options

For many aspiring writers, the process from finished manuscript to printed book on a shelf in a bookstore is mired in mystery and misunderstanding.
With co-publishing and self-publishing as viable alternatives to traditional publishing, authors today have options that can be a little confusing.
The first step to dispelling confusion about publishing a book is to look…


Uncovering the Story That Is Uniquely Yours

“Always be a first-rate version of yourself, instead of a second-rate version of somebody else.”  ~Judy Garland
There is no substitute for you
What is your story? What makes your business special?
Is there anything unique about it, or do you look, feel and sound like your competitors?
If you find it hard to answer these questions (most people…


Are You Writing What People Want to Read?

“When I get ready to talk to people, I spend two thirds of the time thinking what they want to hear and one third thinking about what I want to say.”
~ Abraham Lincoln
You need to speak the language your audience understands.
In writing your book do you think you’ll simply sit down and start pecking out…


Fishing for a Market

How do you know if the book you write will sell? Consider whether you have the energy to promote the book (your publisher won’t do it for you), whether you have a reputation and recognition in your target market and what your experiences and sales were if you’ve already published a book.
It’s also vital to…


The Steps to Making a Book

“Most of the important things in the world have been accomplished by people who have kept on trying when there seemed to be no help at all.”
~ Dale Carnegie
My colleague Michael R. Drew has been involved in the making of over 200 books and some 80 national bestsellers. We’ve identified several major steps in the…


Measuring Success

Would you consider a book that sold 3,000 copies a success?
What if those 3,000 copies went to a niche that loved the book and got value from it? If the author acquires acclaim but not cash, is that success? How about this? What if, of those 3,000 buyers, 100 loved the book enough to become clients…


Success Becomes You: The Book as a Business Card

What is success for an author?
Is it finally seeing your words in print?
Is it the accomplishment of finally being finished with writing (for the moment, anyway)?
Or is it having something to hand out to clients (the book as business card) that you know will not go into a pocket and get discarded at the cleaners?


The Power of the Book

A book has power even in today’s high-speed world, where information travels faster than thought.
People don’t read books because there’s nothing better to do. They hope to add something to their lives. You can provide that.
Three basic things motivate you to do take action in your life.
Your desire to write a book most likely stems…