http://www.beneaththecover.com/2007/07/25/secrets-to-getting-referrals/ Inside the Book Industry Fri, 10 Feb 2012 16:32:00 +0000 hourly 1 http://wordpress.org/?v=3.0.2 http://www.beneaththecover.com/2007/07/25/secrets-to-getting-referrals/comment-page-1/#comment-231 Sharan Tash Thu, 26 Jul 2007 13:27:56 +0000 http://www.beneaththecover.com/2007/07/25/secrets-to-getting-referrals/#comment-231 I agree with you 100% on this one. I have had many discussions in my presentations about the words, "anyone", "everyone" and "someone" who. One presentation I gave I did not have the members introduce themselves until the very end, after we discussed the different ways of making introductions. There must have been 15 different types of introductions - wouldn't you know that 90% still introduced themselves and the referrals they wanted using those terms? Let me bring up another point in referrals. How about those people that are not referrable? In strategic relationship networking it is important to be specific about who you want to meet, but it is more important to give everyone the business basis to refer you. What do I mean? I cannot refer someone who shows up late to meetings every time. I cannot refer someone who does not dress professionally and appropriately for their industry. I cannot refer someone who does not follow-up with referrals. Boomerang Networking (which I am trademarking) teaches people that what they put out there comes back to them. Givers bring givers into their lives. Takers bring takers into their lives. Be careful what you ask you, because "anyone who" does mean "ANYONE WHO". I agree with you 100% on this one. I have had many discussions in my presentations about the words, “anyone”, “everyone” and “someone” who. One presentation I gave I did not have the members introduce themselves until the very end, after we discussed the different ways of making introductions. There must have been 15 different types of introductions – wouldn’t you know that 90% still introduced themselves and the referrals they wanted using those terms?
Let me bring up another point in referrals. How about those people that are not referrable? In strategic relationship networking it is important to be specific about who you want to meet, but it is more important to give everyone the business basis to refer you. What do I mean? I cannot refer someone who shows up late to meetings every time. I cannot refer someone who does not dress professionally and appropriately for their industry. I cannot refer someone who does not follow-up with referrals.
Boomerang Networking (which I am trademarking) teaches people that what they put out there comes back to them. Givers bring givers into their lives. Takers bring takers into their lives. Be careful what you ask you, because “anyone who” does mean “ANYONE WHO”.

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