Barnes & Noble’s 12th Annual Summer Reading Program For Children Features Andrew Clements Author of the Bestselling Children’s Book Frindle
By Press Release - May 20 , 2008
NEW YORK, NY – May 20, 2008 – Barnes & Noble (NYSE: BKS), the world’s largest bookseller, announced that its 2008 Summer Reading program features Andrew Clements, author of the bestselling childrens book Frindle. At the heart of Frindle, and Clements’ other wise and funny school stories including No Talking, The Landry News, and Lunch Money, is the belief in the power of words. This summer, Andrew Clements is helping Barnes & Noble foster an appreciation for the written word, taking reading out of the classroom while giving students the chance to earn a free book. Barnes & Noble is expecting to exceed the more than 322,000 free books it gave away last year.
Andrew Clements made a Barnes & Noble in-store appearance on May 14 in Framingham, Massachusetts, and will be making in-store appearances July 19 in Augusta, Maine and September 18 in Burlington, Massachusetts.
“Andrew Clements’ popular and thought-provoking tales have entertained young readers with their wit and humor,” said Josalyn Moran, vice president of children’s books for Barnes & Noble, Inc. “With Andrew’s involvement in the Barnes & Noble Summer 2008 Reading program, we are right on track to surpass last year’s record of free books given away.”
Clements will also be participating in a discussion of children’s literacy in Barnes & Noble.com’s online Book Clubs (www.bn.com/bookclubs) this summer. The BN.com discussion, part of the Family Room Book Club, begins June 2, and will feature guest appearances from several childrens book authors.
“It’s a privilege to work with Barnes & Noble to get kids excited about reading,” says Andrew Clements. “I would not be the writer I am today without having developed a lifelong love of books and reading as a child.”
Barnes & Noble stores will distribute “Summer Reading with Andrew Clements” activity kits and journals to educators nationwide, each containing four student activities and a reading journal. Parents can pick up activity kits and journals at their local Barnes & Noble store or online at http://www.bn.com/summerreading.
Children who take part in the program read any eight books of their own choosing, list them, and record their favorite parts of the book in their “Summer Reading with Andrew Clements” journal. They then can bring their completed journal to any Barnes & Noble to receive a coupon for a free book from a list of bestselling titles. The completed form also serves as an entry form to win a free autographed copy of an Andrew Clements book.
About Barnes & Noble, Inc.
Barnes & Noble, Inc. (NYSE: BKS), the world’s largest bookseller and a Fortune 500 company, operates 798 bookstores in 50 states. For the fourth year in a row, the company is the nations top bookseller brand, as determined by a brand’s overall strength based on its combination of familiarity, quality and purchase intent, according to the EquiTrend® Brand Study by Harris Interactive®. Barnes & Noble conducts its online business through Barnes & Noble.com (www.bn.com), one of the Webs largest e-commerce sites.
General information on Barnes & Noble, Inc. can be obtained via the Internet by visiting the company’s corporate website: http://www.barnesandnobleinc.com.
