For Authors
Initial Media Contacts—Part I
Rick Frishman - May 16, 2008When professional publicists want bookings and coverage, they generally operate as follows: They write a killer press release in the format we’ve previously detailed. They find the perfect hook—the book’s benefits, story ideas, or timely angles—and catapult themselves into the media universe. They create media kits that include the More
Publishing Vanity — or Self-Publish?
Yvonne DiVita - May 15, 2008Anyone who has not heard the acronym UGC is living under a rock, these days. User-generated content is all the rage. The term started with blogs and wikis, those self-authored web pages full of family photos and conversations with the two-year-old. It has since morphed to include anything written on More
Research and Sell
Bill Stephens - May 12, 2008OK, here’s the problem: You are an unpublished author, and an editor has requested a complete manuscript of your novel. They read the manuscript, and they “just love it,” BUT they’re not sure of the market for the book. There is something a little quirky in the book that the More
Podcasts for Writers
Greenleaf Team - May 11, 2008By Aaron Hierholzer Writers: Put away that inkwell and feather for a while and get hip to podcasts. We’ve already shown you the elements of a superb podcast; now we’ve prepared a list of podcast resources to a) strengthen your knowledge of the book industry and the writerly craft on More
Getting Published
Platform Building
Self-Publishing
tamunobarabi gogo ibulubo:
I have a book ‘Dying Voices of Gongs’ with a complted... Read Entire Comment
Russell:
This Facebook feature sounds like a great springboard for new authors who need to... Read Entire Comment
Richard Guy:
Your site is very informative. I have written a book and would like to get a good PR... Read Entire Comment
Sheila:
Reader’s Entertainment TV, an online reader’s destination, has been around a... Read Entire Comment
Book marketing newbie:
Excellent post. YouTube is huge, almost too big to know where to start.... Read Entire Comment
Tim McClain:
What a great site - I’m so glad to have found you! Erin and Stephen, I... Read Entire Comment
Yvonne DiVita:
Author, I wish I knew who you are, but you are totally correct. My continued... Read Entire Comment
Author:
You say: “Overall, many writers and bloggers agree that Ingram has a hand in this,... Read Entire Comment
chris:
we have posted a form that easily allows anyone affected by this to personally contact the... Read Entire Comment
Yvonne DiVita:
Latest updates on this issue - a letter on Amazon’s website discussing why... Read Entire Comment
rasya:
What an interesting way to get people interested in reading! Book trailers are like movie... Read Entire Comment
ziggy1703:
What an interesting way to get people interested in reading! Book trailers are like... Read Entire Comment
Tim:
Hey. Thanks for the article. For what it’s worth, we’ve grown a lot since these... Read Entire Comment
Nadine:
Excellent links. I would add Literary Rejections on Display to the list of must-reads, if... Read Entire Comment
T Mosley:
Great post! However I think you may want to add they should be trying to cultivate a... Read Entire Comment
Paging Mr., Mrs., or Ms. Average—Where Are You?
Posted 4 days agoHave you ever written a persuasive advertisement for your website with the average reader in mind? Did that go well? The primary problem is the absence of an ‘average’ reader. ... [Link]
Build Your Platform before You Need It
Posted 8 days agoThere was a band that made friends with a morning disc jockey by sending him custom song clips for his radio show. The songs were frequently silly, but the disc ... [Link]
What You Don’t Know You Know
Posted 18 days agoAs a specialist in your field, you know a lot about your industry and about yourself. If I had a problem in your area of expertise, and I knew what ... [Link]
Learning the Rules of the Media
Posted 18 days agoMost authors who try to get news coverage for their books come away disappointed. Rick Frishman has written an article on learning the rules of news titled, Educate Yourself About ... [Link]
Your Book—A Taste, A Snack, Or A Meal
Posted 4 weeks agoRick Frishman is an expert book promoter, and he also knows multiple uses for your book, especially when those additional uses promote sales. It’s a topic he tackles in his ... [Link]
Your Book—A Taste, A Snack, Or A Meal
Posted 4 weeks agoRick Frishman is an expert book promoter, and he also knows multiple uses for your book, especially when those additional uses promote sales. It’s a topic he tackles in his ... [Link]
Your Book as Handouts at Workshops
Posted 5 weeks agoIn his article, Creating Workshops and Teleseminars, Rick Frishman discusses the value to an author of making a workshop out of the material in their book. If you decide to ... [Link]
Do They “Get It?”
Posted 5 weeks agoSometimes, do you intuitively know the people you’re communicating with just don’t understand? Do you: Feel frustrated when someone just doesn’t “get it?” Find yourself repeating or reminding about what ... [Link]
Persuasion’s Three Questions
Posted 6 weeks agoRemember these three questions What action needs to be taken? Who needs to take that action? How do we persuade that person to take the action we desire? If you ... [Link]
Kill Those Clichés! (No Fooling!)
Posted 6 weeks agoI was on a phone conference the other day, and it was all I could do to stay conscious. Here are some free samples from that stimulating conversation: “This can ... [Link]
Bestseller Ideas
In this week’s interview, Dean Rotbart and Michael Drew discuss the likelihood of a book idea becoming a publishing success. In their discussion, they reveal how to identify whether your idea is bestseller material. Do you really have a sure-fire idea for a bestseller? Hear what they have to say . . . .
The Lessons of Harry Potter: A Beneath the Cover Podcast
Michael R. Drew discusses what all authors - even those writing non-fiction - can learn from the phenomenal success of the Harry Potter Series. More

