Publishing-Model Options

For many aspiring writers, the process from finished manuscript to printed book on a shelf in a bookstore is mired in mystery and misunderstanding.
With co-publishing and self-publishing as viable alternatives to traditional publishing, authors today have options that can be a little confusing.
The first step to dispelling confusion about publishing a book is to look…


Uncovering the Story That Is Uniquely Yours

“Always be a first-rate version of yourself, instead of a second-rate version of somebody else.”  ~Judy Garland
There is no substitute for you
What is your story? What makes your business special?
Is there anything unique about it, or do you look, feel and sound like your competitors?
If you find it hard to answer these questions (most people…


Are You Writing What People Want to Read?

“When I get ready to talk to people, I spend two thirds of the time thinking what they want to hear and one third thinking about what I want to say.”
~ Abraham Lincoln
You need to speak the language your audience understands.
In writing your book do you think you’ll simply sit down and start pecking out…


The Steps to Making a Book

“Most of the important things in the world have been accomplished by people who have kept on trying when there seemed to be no help at all.”
~ Dale Carnegie
My colleague Michael R. Drew has been involved in the making of over 200 books and some 80 national bestsellers. We’ve identified several major steps in the…


Setting Sail with Your Book

What does it take to make you a legitimate force in publishing? Is it a big book contract? Is it being widely reviewed? Is it getting prizes? Is it sales? Or is it how your book affects your business?
If you’re a nonfiction writer, especially one who’s writing or who has written a book to attract…


A Self-Published Author’s Credo: Be Confident

If you’re venturing into self-publishing – and, really, you should – keep in mind several things as you write your book.
First among them is confidence. Self-doubt is a killer. Many writers suffer from it, and it prevents them from finishing what they’ve set out to do. (This applies whether you self-publish or not.) A lack…


The Power of Strong Ties…and the Strength of Weak Ties Debunked!

Written by Ivan Misner and Max Steén
Max Steén, the co-author of this piece, conducted a study as part of his Masters thesis, entitled: The Strength of Strong Ties in Business Networks.  The results of this study showed that those who focused on strong ties – rather than weak ties – were able to increase the number…


Wheels of Capitalism: E-commerce and Books

Sales of books are increasingly moving online, as if you didn’t already know that. There are fewer physical bookstores than ever, but you already knew that. People are still reading, and people are still buying books. But you still read alarmist articles about the dearth of readers and bookstores, and the articles seem to imply…


Finding the Fans for Fiction

An app built for readers has become one where writers can find a fan base. Fiction writers in particular. Wattpad, which has been around since about 2006, allows readers to directly comment on a writer’s work-in-progress. Just as with a platform for a nonfiction book. But Wattpad is more in keeping with the old-fashioned serial-style…


Luck and You

You have to admit that luck plays a large part in success. For actors, for musicians, for entrepreneurs, for writers. If everyone knew how to have a number-one bestseller, everyone would have a number-one bestseller. But everyone doesn’t. Far from it.
As J.A. Konrath writes in a pertinent blog post on his excellent site, A Newbie’s…