Audience

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E-reading and ‘Real’ Reading

It seems that reading at a computer isn’t as efficient or as powerful for you as reading a book.
But that seems obvious, doesn’t it? At the computer, you’re sitting before a screen rather than seated comfortably absorbing words on a page.
Apparently, according to a study out of Norway, reported on the publishing site GalleyCat, we [...]

The Don’t List

Many people accomplish things by setting goals. But they also set limits.
You can’t do everything – not that you’re not talented and all. You don’t have the time to do everything well, even if you’re a gifted performer and writer and whatever like James Franco.
So to get back to writing your book, or to finish [...]

Publishing-Model Options

For many aspiring writers, the process from finished manuscript to printed book on a shelf in a bookstore is mired in mystery and misunderstanding.
With co-publishing and self-publishing as viable alternatives to traditional publishing, authors today have options that can be a little confusing.
The first step to dispelling confusion about publishing a book is to look [...]

Uncovering the Story That Is Uniquely Yours

“Always be a first-rate version of yourself, instead of a second-rate version of somebody else.”  ~Judy Garland
There is no substitute for you
What is your story? What makes your business special?
Is there anything unique about it, or do you look, feel and sound like your competitors?
If you find it hard to answer these questions (most people [...]

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