Russell:

This Facebook feature sounds like a great springboard for new authors who need to... Read Entire Comment

Sheila:

Reader’s Entertainment TV, an online reader’s destination, has been around a... Read Entire Comment

Book marketing newbie:

Excellent post. YouTube is huge, almost too big to know where to start.... Read Entire Comment

Adam D:

Great article. This is an innovative way to get your product / service in front of new... Read Entire Comment

T Mosley:

Great post! However I think you may want to add they should be trying to cultivate a... Read Entire Comment

Presentation skills courses australia:

Great point 4! Often many speakers don’t remember... Read Entire Comment

Paul T:

Sean Carton’s article is four years old and it reads like it. Here’s a quote,... Read Entire Comment

Paul:

You are making a lot of assumptions in this article. First, you are using revenue to judge... Read Entire Comment

Ben:

I enjoyed reading this article. However, the trends I observe among usability professionals... Read Entire Comment

Zephyr:

Interesting article. Once again stresses that user experience is bigger than usability,... Read Entire Comment

Rebecca Leet:

This is very true, Roy, not just with ad messages but with any message designed to... Read Entire Comment

Lou Rosenfeld:

Bryan, great advice. Regarding the confirmation sent to a customer who opts in, I... Read Entire Comment

Joe Jordan:

Valuable insight for those for whom giving a thirty-second commercial is reason for a... Read Entire Comment

kimberley:

Thank you. I am also a one-man band, at this point, and I can always use as much... Read Entire Comment

Kevin M. Butler:

Great article. The point that made the most impact on me is the fact that you... Read Entire Comment

Doing vs. Saying

In the late 80s, as some of their DX7 keyboards were returned to the factory for repair, Yamaha noted the vast majority were still using the factory pre-set sounds, despite ... [Link]

Weird = Greatness

Can you teach greatness? Unfortunately, no. It can, however, be learned. Anyone can observe greatness around him and be inspired by it. One must also be willing to risk ridicule ... [Link]

Bathing Suits at Halloween?

Clothing retailers know there are substantial sales to be made by stocking bathing suits at the first hint of spring. But it’s retail suicide to stock them at Halloween. Sales ... [Link]

Your Book—A Taste, A Snack, Or A Meal

Rick Frishman is an expert book promoter, and he also knows multiple uses for your book, especially when those additional uses promote sales. It’s a topic he tackles in his ... [Link]

Your Book—A Taste, A Snack, Or A Meal

Rick Frishman is an expert book promoter, and he also knows multiple uses for your book, especially when those additional uses promote sales. It’s a topic he tackles in his ... [Link]

Your Book as Handouts at Workshops

In his article, Creating Workshops and Teleseminars, Rick Frishman discusses the value to an author of making a workshop out of the material in their book. If you decide to ... [Link]

Your Real Hero

An ancient adage about a man sitting at the city gates—When travelers would ask, “What are the people like, here?” he would answer, “What were the people like in your ... [Link]

Avoid Disaster

There’s a small roadside restaurant on Interstate 35. The place doesn’t advertise. The food is acceptable. The service is marginal and inconsistent. But it’s the only all-night restaurant in a ... [Link]

Finding Gold in Someone Else’s Sneakers

You can find gold in someone else’s sneakers. In his article, Your Seat in the Stadium of Life, Roy H. Williams proposes a technique that any of us can use ... [Link]

Don’t Shoot Yourself in the Foot–Get a Silver Bullet

You need a Silver Bullet. A Silver Bullet is a ten-second elevator speech that describes the value your book holds for readers and persuades them to pick up a copy. ... [Link]

Bestseller Ideas

In this week’s interview, Dean Rotbart and Michael Drew discuss the likelihood of a book idea becoming a publishing success. In their discussion, they reveal how to identify whether your idea is bestseller material. Do you really have a sure-fire idea for a bestseller? Hear what they have to say . . . .

The Lessons of Harry Potter: A Beneath the Cover Podcast

Michael R. Drew discusses what all authors - even those writing non-fiction - can learn from the phenomenal success of the Harry Potter Series. More