Networking
How and Where People Network
Ivan Misner - Nov 19, 2009by Lisa Harris, Ivan Misner, Alan Rae As business people, we tend to believe that the best way to get a result is to be there in person, yet we have only so many hours to spend on promoting our business. We also know that there are countless online networking More
Grow Business Success by Growing Personal Relationships
Susan Goodsell - Oct 26, 2009Contrary to popular belief, success in any business, including the book industry, is not who you know, but rather how well you know them—as any expert BNI networker will tell you. Your success as a writer will grow exponentially as you grow your relationships with others in the book industry. More
Top 10 Ways to Waste Your Time in a Networking Group
Ivan Misner - Oct 22, 2009Networking groups pay off handsomely in terms of referral business, so make the most of every single meeting and avoid wasting time—especially in the following ten ways: Word-of-mouth marketing is a sure-fire way to generate new business. A single referral can bring in a chain reaction of business, as More
Let’s Make This Personal . . .
Peter Nevland - Sep 29, 2009“Make sure you attach a cover letter.” “Include a well-designed marketing plan.” “Tell ‘em about the following you’ve developed on your blog.” “Throw in something extra that will keep them from forgetting who you are.” That’s all great advice, especially the one about attaching a cover letter. But lost More
Will Hawkins:
This is a very interesting post. I am part of a small web development business where... Read Entire Comment
chris o.:
“You know that you can always count on your family, the people that know you, love... Read Entire Comment
Gail Bean:
Dear Susan, In your article you have outlined a formula for success in building a... Read Entire Comment
Jeanne Strouse:
Ms Goodsell Your article was right to the point. You have given us information... Read Entire Comment
Laura Bruno:
Susan, Great article !! I enjoyed reading it, your content is valuable and accurate... Read Entire Comment
Margie Cowan:
Susan gives a specific plan to establish referral sources. This will benefit... Read Entire Comment
Lisa P Nowak:
Well said Paula! I attended my first chamber event since my Referral Network... Read Entire Comment
Thierry Mazué:
Whenever I forget the relational-way and drift into the transaction : it’s... Read Entire Comment
Paula Frazier:
I love the way you categorize your referral sources, Jeff! While all relationships... Read Entire Comment
Jeff Tufford:
This is definitely powerful. Referral sources who are not willing to invest are what... Read Entire Comment
Tim Green:
What a great article. I agree you have to make your message clear, repeatable &... Read Entire Comment
Laurie Mrva:
Why is it that concepts that are so simple in idea, always seem so complicated in... Read Entire Comment
Celie Holmesq:
This is so true, no matter what your industry. Thank you Paula! Read Entire Comment
Bill Figaro:
Paula, Right on! Selling is not hard if we keep it simple. The traditional sales... Read Entire Comment
Chuck Stump:
Paula’s observations are spot on. I was a speaker before I was an author, so... Read Entire Comment
Sleep On It
While dreaming, we each see things, hear sounds, and carry on conversations with other people. Sometimes we incorporate our experiences ... [Link]
Landing Pages?
Does your site even need a home page, anymore? That will depend on whether your site’s purpose is to create ... [Link]
Popular Belief Don’t Make It So
Is life what you make of it? Are you made stronger by what doesn’t kill you? Must you be careful ... [Link]
Values, Values, Values
Personal values are our convictions regarding the things we believe to be important. Values come in two distinct varieties: Terminal ... [Link]
Landing Pages & Conversions
Does your site even need a home page, anymore? That will depend on whether your site’s purpose is to create ... [Link]
Generation Y
Various generations of Americans have attitudes partially shaped by the times in which they grew up. The baby boomers generation ... [Link]
Imagine That!–And Become It!
How do teachers plan their class lessons? They start by visualizing the course outcome. They have a clearcut picture of ... [Link]
Cover That Book!
The most difficult part of book cover design may be the spine. Books with fewer than 60 pages are too ... [Link]
Pinpoint Your Personas—and Reap the Rewards
One of the most important steps in persona development is personalization. Give your personas names, ages, and occupations. Be familiar ... [Link]
The Right Questions
There’s a danger in interviewing anyone when you have a job to fill—hiring the wrong person or company for the ... [Link]
Bestseller Ideas
In this week’s interview, Dean Rotbart and Michael Drew discuss the likelihood of a book idea becoming a publishing success. In their discussion, they reveal how to identify whether More
The Lessons of Harry Potter: A Beneath the Cover Podcast
Michael R. Drew discusses what all authors - even those writing non-fiction - can learn from the phenomenal success of the Harry Potter Series. More
