BTCGreenleaf

Podcasts for Writers

By Aaron Hierholzer Writers: Put away that inkwell and feather for a while and get hip to podcasts. We’ve already shown you the elements of a superb podcast; now we’ve prepared a list of podcast resources to a) strengthen your knowledge of the book industry and the writerly craft on More

BTCNettie

What’s a Blogroll–Can I Get a Side of Friends with It?

One of the things I’m asked fairly often is, “What is a blogroll?” and then “Why do I need a blogroll? What will it do for me?” The best way I can explain a blogroll is that it’s a list of your favorite websites, bloggers you admire, and even blogs More

BTCNettie

To Blog or Not to Blog…That Is a Necessary Question

Recently I stirred up a bit of debate when I noted on a podcast interview that I don’t always recommend that authors have a blog. You could have heard a virtual pin drop for a moment as this statement was met with silence! When you’re an author, one of the More

BTCYvonne

Share and Share Alike: Why Customization Is Taking Over

Consumer-generated media is all the rage. Technology provides each of us with the means to create all manner of content, at will. The average world citizen today has literally taken over the publishing world, and woe be to those industry professionals who ignore this emerging trend. The truth is, today’s More

    Contact (Not the Alien Kind)

    Posted 17 hours ago

    Want the key to a good media hook in promoting your book promotion interview? Here it is: Reveal enough about ... [Link]

    Doing vs. Saying

    Posted 42 hours ago

    In the late 80s, as some of their DX7 keyboards were returned to the factory for repair, Yamaha noted the ... [Link]

    Paging Mr., Mrs., or Ms. Average—Where Are You?

    Posted 4 days ago

    Have you ever written a persuasive advertisement for your website with the average reader in mind? Did that go well? ... [Link]

    Build Your Platform before You Need It

    Posted 8 days ago

    There was a band that made friends with a morning disc jockey by sending him custom song clips for his ... [Link]

    To Buy — Or To Go Bye-Bye

    Posted 10 days ago

    Bryan Eisenberg makes a good point in his article, A Land Beyond Usability: A smooth road to nowhere still gets ... [Link]

    Weird = Greatness

    Posted 16 days ago

    Can you teach greatness? Unfortunately, no. It can, however, be learned. Anyone can observe greatness around him and be inspired ... [Link]

    What You Don’t Know You Know

    Posted 18 days ago

    As a specialist in your field, you know a lot about your industry and about yourself. If I had a ... [Link]

    Learning the Rules of the Media

    Posted 18 days ago

    Most authors who try to get news coverage for their books come away disappointed. Rick Frishman has written an article ... [Link]

    Bathing Suits at Halloween?

    Posted 3 weeks ago

    Clothing retailers know there are substantial sales to be made by stocking bathing suits at the first hint of spring. ... [Link]

    Sell More Books! Simple!

    Posted 4 weeks ago

    Want to sell more books? Then answer your website visitors’ questions to their satisfaction. Bryan Eisenberg says you could sell ... [Link]

    Bestseller Ideas

    In this week’s interview, Dean Rotbart and Michael Drew discuss the likelihood of a book idea becoming a publishing success. In their discussion, they reveal how to identify whether your idea is bestseller material. Do you really have a sure-fire idea for a bestseller? Hear what they have to say . . . .

    The Lessons of Harry Potter: A Beneath the Cover Podcast

    Michael R. Drew discusses what all authors - even those writing non-fiction - can learn from the phenomenal success of the Harry Potter Series. More

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