Platform Building
Podcasts for Writers
Greenleaf Team - May 11, 2008By Aaron Hierholzer Writers: Put away that inkwell and feather for a while and get hip to podcasts. We’ve already shown you the elements of a superb podcast; now we’ve prepared a list of podcast resources to a) strengthen your knowledge of the book industry and the writerly craft on More
Big Bad Book Blog: Facebook the Future
Greenleaf Team - May 04, 2008By Ryan Wheeler Have you started Facebooking yet? If not, now might be a good time to start. This week Facebook announced the launch of a groundbreaking new social advertising system. A key feature of the system is that it allows Facebook users to notify their network of friends whenever More
Adding (Core) Value: Remembering Who You Are . . .
Michael Drew - Apr 30, 2008. . . When You Don’t Know Where You’re Headed Hurricane season doesn’t start until the beginning of June. Yet some of you agents, publishers, authors, and promoters probably feel like you’re already looking into the eye of the storm. Keeping your business on course during a recession More
Big Bad Weekly Tip: It’s a Wrap!
Greenleaf Team - Apr 20, 2008By Ryan Wheeler Looking to speak directly to readers? Look no further than BookwrapCentral.com. Bookwrap Central features interview clips called Bookwraps, in which authors talk about their books, themselves, and other relevant and entertaining topics. Each Bookwrap feature may also include supporting information such as a sample chapter, a synopsis, review quotes, an author biography, and a link to purchase the book. You can also host a Bookwrap on your own website and email it to everyone you know. A Bookwrap may be just the tool you need to let readers get to know you.
Gravity Well
Personas
Russell:
This Facebook feature sounds like a great springboard for new authors who need to... Read Entire Comment
Steve Stillwell:
I wish blogs had spell checks… I misspelled, Skeptic…That’s... Read Entire Comment
Steve Stillwell:
I’m the author of the novel, “Plight of the Toothless Vampire. I... Read Entire Comment
Tim:
Hey. Thanks for the article. For what it’s worth, we’ve grown a lot since these... Read Entire Comment
Nadine:
Excellent links. I would add Literary Rejections on Display to the list of must-reads, if... Read Entire Comment
Stephen Palmer:
Which 5 marketing books for me? Made to Stick by Chip & Dan Heath Unleashing... Read Entire Comment
Molyneux:
Bookcrossing is a great way for authors to get their books read and reviewed! I’m... Read Entire Comment
Anthony S. Policastro:
Hi Michael, Great article! I hear and read about this all the time on the... Read Entire Comment
Patricia Fry:
Rick, This is valuable information. If more authors took it seriously, perhaps there... Read Entire Comment
www.bookshove.com:
Great post, Rick! Read Entire Comment
Bill:
Ghost writing sounds interesting, the way you put it. Thanks for the article–I may... Read Entire Comment
ricky:
Great blog. I really liked it. I have also created a lens in same niche. This is my first... Read Entire Comment
Vince Golder:
Hi Michele, This the best information on blogs I have yet to come across and... Read Entire Comment
Chris Webb:
Great start to what looks to be a nice series of posts. You are so right about... Read Entire Comment
Pickin’ Up the Tab
Posted 10 weeks agoI recently shared lunch with my good friend and business associate, Ray Bard. Ray is the monumentally successful mastermind behind Bard Press, where I worked from 1999-2002. We established a ... [Link]
A Whole New Ball Game
Posted 6 months agoRetail book sales are flat and newspaper readership is falling faster than the President’s approval rating. And with each passing day, more and more people are following search engine scents ... [Link]
The Form of Your Art
Posted 6 months agoCreating art is not just for those who want to hang their goods in fru-fru art galleries. If you look, really look, art is everywhere. Chances are, you are an ... [Link]
40 Principles for Platform Building
Posted 6 months agoIs there a white elephant on your shoulder, snoring in your ear when you hit the pillow at night? Do you have a Million Dollar Question whose answer eludes you? ... [Link]
Not Sophistication—Simplicity!
Posted 7 months agoYou really don’t need me to tell you—– If you want to promote your book, you MUST create a web presence for yourself. Maybe you just don’t know how. I’m ... [Link]
Reaching the Summit
Posted 7 months agoOn January 30th, 1999, my friend and colleague, best-selling author Roy H. Williams, received perhaps the most riveting e-mail he has ever read: Roy, Up until I read The Wizard ... [Link]
Is Your E-Mail an Ad Or Is It “Content?”
Posted 7 months agoIf you have something to say—say it! If you have something to sell—sell it! But please, please, please—do not send out a newsletter that is a sales pitch in camouflage. ... [Link]
Marketing by Trusting Your Gut
Posted 8 months agoRoy H. Williams says in his article, Pattern Recognition, that all insight, all creativity, is a right-brain activity, that it’s grasping the relationship between two dissimilar things. Roy puts it ... [Link]
Applying Known Behavior
Posted 8 months agoNot enough visitors to your website? Is it because people don’t know who you are? This is the assumption everyone likes to make. Sometimes the problem lies elsewhere. Sometimes people ... [Link]
What’s in a Name?
Posted 8 months agoDo you have a name for your company, your book, your product or service? The name you select will be strongly tied to your complete image, so take some care ... [Link]
The Lessons of Harry Potter: A Beneath the Cover Podcast
Michael R. Drew discusses what all authors - even those writing non-fiction - can learn from the phenomenal success of the Harry Potter Series. More
