Uncovery
Adding (Core) Value: Remembering Who You Are . . .
Michael Drew - Apr 30, 2008. . . When You Don’t Know Where You’re Headed Hurricane season doesn’t start until the beginning of June. Yet some of you agents, publishers, authors, and promoters probably feel like you’re already looking into the eye of the storm. Keeping your business on course during a recession More
Toolkit for New Authors: How to Be an Industry Insider
Greenleaf Team - Mar 02, 2008By Aaron Hierholzer and Matthew Patin Wouldn’t it be nice to pen a brilliant book and have the world instantly adore your genius? It doesn’t work that way, of course: “The End” means the beginning of your transformation into an industry-savvy member of the writing community. You’ll take away huge More
Becoming a Writer
Roy Williams - Jun 07, 2007You have a great book hiding within you. So are you going to coax it out? “I’d love to write a book, but I don’t know how.” Sure you do. You learned how in elementary school, remember? Words become sentences. Sentences become paragraphs. Paragraphs become chapters. Nothing to it, really. More
Think You’re Oprah Worthy? Take the Quiz!
Greenleaf Team - Apr 21, 2007By Meg LaBorde Phenix Find out if you’re really Oprah worthy. Take the quiz built on an insider’s experience and a thorough analysis of every author who has appeared on The Oprah Winfrey Show since November 2005.Every publicist, publisher, and distributor in the book industry has heard it a million More
Nadine:
Excellent links. I would add Literary Rejections on Display to the list of must-reads, if... Read Entire Comment
The Form of Your Art
Posted 6 months agoCreating art is not just for those who want to hang their goods in fru-fru art galleries. If you look, really look, art is everywhere. Chances are, you are an ... [Link]
Checklist for Uncovery
Posted 8 months agoBy Bill Drew Abraham Maslow identified 16 characteristics of Self-Actualizing people, which we are working with as a checklist to help with making Personas. We use the characteristics and their ... [Link]
Maslow’s 8-level Pyramid of Needs
Posted 8 months agoBy Bill Drew Here is the 8-level pyramid that expands 3 levels beyond Maslow’s original 5 levels: Note that Transcendence has been added above Self-Actualization, and that Asthetic Needs and ... [Link]
Applying Known Behavior
Posted 8 months agoNot enough visitors to your website? Is it because people don’t know who you are? This is the assumption everyone likes to make. Sometimes the problem lies elsewhere. Sometimes people ... [Link]
Lesson NOT Learned: But Simple As A-B-C
Posted 8 months agoBy Bill Drew I’ve been trying for a couple of weeks, now, off and on, to find ways to write about a particular part of the book we’re writing, The ... [Link]
The Original Meta-Needs List
Posted 8 months agoBy Bill Drew We’ve mentioned Timothy Ferriss’s book, The 4-Hour Workweek, a few times in the last week or so because it’s a good example of layers of values. At ... [Link]
“I’d Like to Buy the World a Coke . . . .”
Posted 8 months agoBy Bill Drew “I’d like to buy the world a Coke, and keep it company.” In 1971, that song hit people all over the world as something transcendent, something above ... [Link]
The Forecast
Posted 8 months agoBy Lehi Drew I don’t know what it is about Austin, Texas. The weather is so weird. Most of the summer has been overcast with endless amounts of rain. It ... [Link]
The Glue Turns Sticky
Posted 8 months agoBy Bill Drew Yesterday, I talked about values being the glue for books–author values and reader values and where they meet. No change there. And we still will do some ... [Link]
The Glue of A Book
Posted 8 months agoBy Bill Drew Yesterday was kind of a watershed for me–seeing how Uncovery of your personal values helps you connect with the values in prospective readers. Today I worked that ... [Link]
Bestseller Ideas
In this week’s interview, Dean Rotbart and Michael Drew discuss the likelihood of a book idea becoming a publishing success. In their discussion, they reveal how to identify whether your idea is bestseller material. Do you really have a sure-fire idea for a bestseller? Hear what they have to say . . . .
The Lessons of Harry Potter: A Beneath the Cover Podcast
Michael R. Drew discusses what all authors - even those writing non-fiction - can learn from the phenomenal success of the Harry Potter Series. More

