Strategy
The Portable Conversion Analyst
Bryan Eisenberg - June 2, 2010
In the column, “Calling You to Action,” I covered the basics of optimizing the calls to action on your site. The column prompted this comment from “Florida Design” that appears on our blog: I keep telling… Read moreRadio/Newspaper Smackdown
Roy H. Williams - June 1, 2010
If I told you our experiment was constructed specifically to test radio versus newspaper, I’d be lying. Like most discoveries, we stumbled on this one by accident. Here’s how it happened: Lifestyle Centers of America is… Read moreAttaching a Dollar Value to Marketing Efficiencies
Bryan Eisenberg - April 14, 2010
In the column, “Online Marketers Can Weather the Financial Crisis,” I offered action items for dealing with the economic downturn. My goal is never to be a doomsayer, but rather to be prepared for the reality… Read moreMichael Drew:
Lehi, You are correct, though there are many that would disagree with you. Michael Read Entire Comment
Lehi Drew:
Actually, the Mayan calendar does not tell us the end of the world is 2012. 2012 just... Read Entire Comment
Liz:
I would like to quote your numbers regarding industry return rates — can you please... Read Entire Comment
Watch The Other Guys Online:
asmebiacwouddegpioxj, Watch The Other Guys Online, htdxzop. Read Entire Comment
Bill Drew:
Thanks, Anthony. Now I know how to handle FB spammers! What a relief! —Bill Read Entire Comment
Jeff Olson:
Kyle, This is right on. It resonates with a lot of my own thinking, research, and... Read Entire Comment
Adam Williams:
Great insightful article! I have to give a plug to Josh Mitchell of Wickid Pissa... Read Entire Comment
Andrea Reindl:
Tellman…I did take a picture, remember. I just wasn’t so sure I wanted... Read Entire Comment
Tellman:
What color were they? You know everyone wants to know! SHABAMBO! -Tellman Read Entire Comment
Jenn:
Love IT!! Read Entire Comment
Kyle McNeil:
Thanks Jenn
Read Entire Comment
Kyle McNeil:
Hi Arlene, Thanks for your question. Chatted with Michael and this is what we... Read Entire Comment
Sara Samarasinghe:
This is a really helpful article! Thank you for all of the wonderful advice for... Read Entire Comment
Vanessa Hutcheson:
Good advice. I’ve posted notifications about certain spammy applications... Read Entire Comment
Jenn:
I can not say enough about the difference this knowledge has made in my life. Eternally... Read Entire Comment
Stephen Palmer:
Anthony, I’m 100% with you on this. I’m not convinced by Paul’s... Read Entire Comment
Arlene:
Michael, I heard you speak at Engage Today 2009 and 2010, and was very impressed with what... Read Entire Comment
Bob Bannon:
very powerful follow up to the Pendulum presentation and gives me hope for the future... Read Entire Comment
Nate:
Well put. Be who you are openly and success seems to follow. Read Entire Comment
Christina Brett:
Dear Sir: In your next article about self-publishing, I’d like to tell you... Read Entire Comment
Bob Bannon:
I have now witnessed Michael’s presentation twice and found it enlightening and... Read Entire Comment
Kyle McNeil:
We’re happy to have you on board Kim! Yes, I too hope Michael will stick around... Read Entire Comment
kim coles:
I am a HUGE fan of Michael Drew. I have seen the “Pendulum Presentation” couple of... Read Entire Comment
Daniel Cox:
I’m very aware of the success Carl Samms has had. Do you know if he signed an... Read Entire Comment
William Jones:
Book 2.0 and notions of blogging a book are very interesting. But where are the... Read Entire Comment
Kyle McNeil:
My vote is on the fridge – unless she’s got a large tribe in the social... Read Entire Comment
WF:
A very good article; but be careful which self-publisher you select. If you’re seeking to... Read Entire Comment
Chiropractor Myrtle Beach:
I have come across a few other forums related to this subject in the... Read Entire Comment
wendy:
do publicists handle many clients at one time, or just one client Read Entire Comment
Shennandoah Diaz:
Thanks for sharing this post. We were very impressed with how it was handled. It... Read Entire Comment
Eduardo:
E. I. Velasquez; Author of Science Fiction/Fantasy Novels has come up with absolutely... Read Entire Comment
Mary-Anne Crooks:
Thank you for that info – very informative-ready now to approach... Read Entire Comment
jay jays:
hi my names Jaimee rice and i am writing a book and i am 14 years old and wondering what... Read Entire Comment
Sandy Diaz:
Great advice! Here are some more questions for authors to ask before engaging with... Read Entire Comment
amy amster:
Lee and Low Books is an independent children’s book publisher specializing in... Read Entire Comment
calvin:
Great quality Louis Vuitton belt, Louis Vuitton Mens belts, Five stars Louis Vuitton... Read Entire Comment
Mick:
This is how whisky is spelled when referring to Scotch. Note the missing e. Read Entire Comment
Mike:
Hey Roy, unless my eyes deceive me I don’t see the link to the ads, could you please... Read Entire Comment
Derek Crenshaw:
www.beneaththecover.com’ s done it once again! Great post. Read Entire Comment
Leonard Kloeber:
These are great networking question for building a business or finding a new... Read Entire Comment
Evan Dick:
If I had a penny for each time I came to www.beneaththecover.com! Superb post! Read Entire Comment
william:
We should thank you for giving such a wonderful blog. Your site happens to be not only... Read Entire Comment
Peter:
I think all reviewers will be online only. No Newspaper (if they do somehow exist in the... Read Entire Comment
Michael LaRocca:
Thanks for the great advice! Read Entire Comment
Peter:
I was wondering, as a newbie to analytics software, is there a company or software out... Read Entire Comment
Peter:
Very good article! It shows the strengths small companies have over big ones. Marketing... Read Entire Comment
Charlie:
ok, first things first. being a lego nerd isn’t a bad thing haha. second, i might... Read Entire Comment
Linda:
Great article! However… “When you ask a salesclerk how they are and they... Read Entire Comment
whiteshark0121:
Great article, I always keep myself looking for new tips and ways on how to... Read Entire Comment
whiteshark0121:
I always keep myself looking for new tips and ways on how to improve my writing... Read Entire Comment
- Borders loses $51.6M in latest quarter, but Internet sales up - The Detroit News
- Borders sees sharp fall in revenue - The Guardian
- Why Amazon and Apple Will Control the Book Industry - Minyanville.com
- A new chapter for books - The Post-Standard - Syracuse.com (blog)
- A&M Comics: One of the Oldest Comic Book Stores in America - Miami New Times (blog)
- Wall Street Imagines a World Without Borders - Minyanville.com
- Thorpe-Bowker 2010 NZ Book Industry Awards - Bookseller Publisher Online
- Wylie, Random House settle e-books dispute, but Godin goes his own way - Buffalo News (blog)
- Growing Pains - Beijing Review
- August 31, 2010: Comic Book "Villain's" Papers Available to Public - Superman Super Site (blog)



