Networking
The G.A.I.N.S. Approach to Networking
Ivan Misner - May 14, 2008Leave out any of these strategies, and your networking will be just a waste of time. If you want to be successful in generating referrals, it’s crucial to find out as much as you can about the members of your network. And there are five critical things that you More
Why We Need to Teach Networking
Ivan Misner - May 07, 2008Relationship-building courses have yet to become a business school requirement. Isn’t it time that changed? If you’re a regular reader of this column, you’ve learned a lot about networking, word-of-mouth marketing, and social capital. However, it might surprise you to learn that as a college professor I’d tell you More
Big Bad Book Blog: Facebook the Future
Greenleaf Team - May 04, 2008By Ryan Wheeler Have you started Facebooking yet? If not, now might be a good time to start. This week Facebook announced the launch of a groundbreaking new social advertising system. A key feature of the system is that it allows Facebook users to notify their network of friends whenever More
Want to Join a Networking Group?
Ivan Misner - Apr 23, 2008With six types to choose from, narrowing the field will help you find the networking groups that are best for your business. Q: There are many types of networking groups out there. How do I know which ones to join? A: There are at least six types of business More
Referrals
Resources
Russell:
This Facebook feature sounds like a great springboard for new authors who need to... Read Entire Comment
Adam D:
Great article. This is an innovative way to get your product / service in front of new... Read Entire Comment
Presentation skills courses australia:
Great point 4! Often many speakers don’t remember... Read Entire Comment
Joe Jordan:
Valuable insight for those for whom giving a thirty-second commercial is reason for a... Read Entire Comment
Kevin M. Butler:
Great article. The point that made the most impact on me is the fact that you... Read Entire Comment
Vince Golder:
Hi Ivan, Excellent, informative and interesting blog. Would you agree then that to... Read Entire Comment
Sharan Tash:
Great comments! I love Jeffrey Gitomer’s quote in the very beginning of his... Read Entire Comment
Andy Lopata:
Ivan’s point about taking your staff along to networking meetings is a key one.... Read Entire Comment
Sharan Tash:
I agree with you 100% on this one. I have had many discussions in my presentations... Read Entire Comment
Char:
Kim - thanks for the link! Social networking is such a huge piece of the marketing puzzle... Read Entire Comment
Contact (Not the Alien Kind)
Want the key to a good media hook in promoting your book promotion interview? Here it is: Reveal enough about ... [Link]
Doing vs. Saying
In the late 80s, as some of their DX7 keyboards were returned to the factory for repair, Yamaha noted the ... [Link]
Paging Mr., Mrs., or Ms. Average—Where Are You?
Have you ever written a persuasive advertisement for your website with the average reader in mind? Did that go well? ... [Link]
Build Your Platform before You Need It
There was a band that made friends with a morning disc jockey by sending him custom song clips for his ... [Link]
To Buy — Or To Go Bye-Bye
Bryan Eisenberg makes a good point in his article, A Land Beyond Usability: A smooth road to nowhere still gets ... [Link]
Weird = Greatness
Can you teach greatness? Unfortunately, no. It can, however, be learned. Anyone can observe greatness around him and be inspired ... [Link]
What You Don’t Know You Know
As a specialist in your field, you know a lot about your industry and about yourself. If I had a ... [Link]
Learning the Rules of the Media
Most authors who try to get news coverage for their books come away disappointed. Rick Frishman has written an article ... [Link]
Bathing Suits at Halloween?
Clothing retailers know there are substantial sales to be made by stocking bathing suits at the first hint of spring. ... [Link]
Sell More Books! Simple!
Want to sell more books? Then answer your website visitors’ questions to their satisfaction. Bryan Eisenberg says you could sell ... [Link]
Bestseller Ideas
In this week’s interview, Dean Rotbart and Michael Drew discuss the likelihood of a book idea becoming a publishing success. In their discussion, they reveal how to identify whether your idea is bestseller material. Do you really have a sure-fire idea for a bestseller? Hear what they have to say . . . .
The Lessons of Harry Potter: A Beneath the Cover Podcast
Michael R. Drew discusses what all authors - even those writing non-fiction - can learn from the phenomenal success of the Harry Potter Series. More
