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The Self-Publishing Shadow Industry

You still see publishing trend reports that claim that e-book sales are flattening. But these trend reports ignore the shadow industry of the self-published author.
People aren’t buying fewer e-books. They’re buying fewer e-books from traditional publishers and instead choosing more e-books books from self-published authors.
Because so many books are now being published by authors themselves, [...]

Baby Steps for Publishers

Traditional publishers are stepping into the digital universe on their own. It might not be enough to make a dent in sales of e-books on Amazon, but publishers are beginning to move beyond books printed on paper to ones stored in the cloud. Baby steps, as an article said.
Penguin Books, according to a report in [...]

Logging On

Using Websites to Connect with a Platform of Millions
Part 1 of 2

Working Harder
It’s 1987 and your publishing house has just signed an emerging author with real potential. He has a unique message, a dynamic personality, and he understands the importance of building a sizable marketing platform. But what he doesn’t have is a deep marketing [...]

Getting Readers Into Stores

Will books signed by big-name authors get readers into stores?
Barnes & Noble hopes so. At its 650-plus stores it’s offering signed copies from bestselling authors such as Donna Tartt and Dan Brown to lure shoppers on Black Friday, one of the biggest shopoping days of the year. And, of course, B&N hopes that these book [...]

Numbers Game

Back on June 6th, 2007 Google announced that the Committee on Institutional Collaboration (CIC), a library consortium representing the Big Ten and the University of Chicago, agreed to participate in their Book Search Library Project. This partnership agreement brought the number of participating research libraries to twenty-five. According to the Google announcement, the CIC libraries [...]

Show, Not Tell

Fiction writers are urged to show, not tell, that is have the characters do something that demonstrates their personality, state of mind and the situation, rather than simply describe these things.
Dan that work in a nonfiction book? In a business book?
Yes. Rather than think in terms of how characters display their personalities, think of how [...]

A Personal Remembrance

I’m not in New York for this year’s September 11 remembrances. I’m in Paris for a couple of months, far from the site where I stood 13 years ago. But the sky here reminds me of the sky then, a clear, hopeful blue under an unwavering sun.
But I will think of what happened. I cannot [...]

A New Site for News: A Good Thing

A new journalistic site, or organization, is about to launch, and that’s good news.
We don’t have enough independent voices in journalism. And different voices bring different opinions and the search for the truth (whatever the truth is, but that’s another story).
The journalist Glenn Greenwald, who broke the news about the NSA leaks and much more, [...]

Literature and Social Skills

We all know that reading books is a good thing. But apparently reading literary fiction is also good for your social skills (maybe not social media, but what works in the real world can work in the virtual one, too).
A study published in Science, and reported in The New York Times, has found that by [...]

Book Recommendations: Traditional or Not

Does your local newspaper carry book reviews?
Do you even read them if they happen to appear?
The answer to both is probably no.
Chances are you rely more on word-of-mouth and Internet browsing to come upon new works. Or you read blogs by favorite writers or entrepreneurs who might recommend something. Or you have your own platform, [...]

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