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Big Bad Weekly Tip: Does Your Press Release Bite?

By Ryan Wheeler Launching your own publicity campaign can be a daunting task. You’ve spent years writing your masterpiece, and now you’re faced with writing a killer press release the gets the media’s attention. Here are a few press release writing tips: The most important piece of a press More

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    Using Press Releases to ZAP! Media Attention

    Posted 13 months ago

    “Radio and TV producers are interested in story ideas, so frame your press release to list the precise feature stories they would get by covering you,” say Rick Frishman and ... [Link]

    Bestseller Ideas

    In this week’s interview, Dean Rotbart and Michael Drew discuss the likelihood of a book idea becoming a publishing success. In their discussion, they reveal how to identify whether your idea is bestseller material. Do you really have a sure-fire idea for a bestseller? Hear what they have to say . . . .

    The Lessons of Harry Potter: A Beneath the Cover Podcast

    Michael R. Drew discusses what all authors - even those writing non-fiction - can learn from the phenomenal success of the Harry Potter Series. More

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