BTCGreenleaf

Greenleaf Launches RateMyBookCover.com: How Do You Measure Up?

By Aaron Hierholzer Let’s be honest: there are some atrocious book covers out there. The really bad part is that often the creator of the cover is utterly blind to its faults. Like proverbial faces beloved only of mothers, these covers make their designers’ hearts swell—at the same time More

BTCGreenleaf

Book Tech: The Best of 2007

By Aaron Hierholzer 2007 was fun, wasn’t it? Between Judith Regan, O.J. Simpson, Amazon’s Kindle, the AMS bankruptcy, and James Frey vs. Oprah redux, there was plenty of shock, titillation, and Schadenfreude to go around. (We’re pointedly excluding a certain boy wizard. Months later, we’re still fatigued.) But More

BTCGreenleaf

Being Green Isn’t So Hard

By Alan Grimes Conservation is humanity caring for the future. –Nancy Newhall, US photography critic According to some estimates, 20 to 30 million trees are harvested each year for paper and paper products, and the US publishing industry is one of the biggest culprits. On average, only about More

BTCRick

The Cover by Which You Judge the Book

When the copyedits are agreed upon, the book design process begins. Book design primarily involves two distinct elements: the cover design and the interior design. Publishers frequently have several alternative covers designed, which they test market. Among those they consult are large booksellers, mainly retail chains. Cover design is critical More

    Cover That Book!

    Posted 12 months ago

    The most difficult part of book cover design may be the spine. Books with fewer than 60 pages are too thin to support a spine, and tend to be saddle-stitched. ... [Link]

    Bestseller Ideas

    In this week’s interview, Dean Rotbart and Michael Drew discuss the likelihood of a book idea becoming a publishing success. In their discussion, they reveal how to identify whether More

    The Lessons of Harry Potter: A Beneath the Cover Podcast

    Michael R. Drew discusses what all authors - even those writing non-fiction - can learn from the phenomenal success of the Harry Potter Series. More

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