Publishing
Ask and You Shall Receive—–a Cheese Grater
Gail Richards - May 12, 2008Last week, I drove a young friend of mine to several interviews he had set up in the hopes of landing a part-time job. He had shaved, showered, and dressed the part. While this wasn’t a pivotal career moment, he knew he needed to present himself well and More
Amazon’s Book Surge Gambit Changes the Digital Landscape
Guest Contributors - May 06, 2008An Industry Wake-Up Call By Lloyd Jassin, Chair, CIP Executive Committee Recently, the industry was shaken by an announcement by Amazon that the company was changing its order fulfillment policy. In a nutshell, Amazon threatened to disable a book’s “Buy Now” button if that book’s publishing company did not subscribe More
Finding Who to Contact
Rick Frishman - May 02, 2008So, how do you get the media to tell the world about your book? First, you find media people and outlets that you can contact. Their contact information is in: Cision’s directories, available in annual print and online versions (www.cision.com). The print versions are out-of-date as soon as More
What to Do When Oprah Calls —– Be Ready!
Yvonne DiVita - Apr 24, 2008First of all, Oprah, herself, isn’t going to call. If you do get a call, it will likely be from one of Oprah’s producers. Like her magazine, the Oprah show has a lot of supporting help behind the scenes. In her magazine, the publisher’s name may be at the top More
Book Design
Business
Getting Published
Printing
Relationships
tamunobarabi gogo ibulubo:
I have a book ‘Dying Voices of Gongs’ with a complted... Read Entire Comment
Jamie Whitman:
What Dr. Misner teaches is dead spot on. If you want to be a “a networking... Read Entire Comment
LB:
Nonsense. There are lots and lots of editors in this industry. One of them will love a... Read Entire Comment
milind:
How would be climate for book on Intellectual Property rights? Especially if it written by... Read Entire Comment
Bookmarketing newbie:
Good post, I see this all the time people confusuing POD publishing with POD... Read Entire Comment
Carter F Smith:
Excellent suggestions and observations! We all know that one of the key... Read Entire Comment
Andrew Grabois:
Thanks, Mark. According to Wiesel’s preface in the new English translation... Read Entire Comment
Mark Thwaite:
Great piece. Thanks for it. I never knew about the original 900-page “And the... Read Entire Comment
Bill Stephens:
Hey, Vanderleun, Silly? Maybe. This is what I do “get.” The knowledge that a... Read Entire Comment
Ray Dubuque:
Hitler himself said before he launched his war against the Jews in 1939. Speaking of... Read Entire Comment
vanderleun:
Silly writer. You just don’t get it. The editor isn’t concerned about your... Read Entire Comment
David J. Montgomery:
If your goal is really to shake things up, I’d think you’d invite... Read Entire Comment
Yvonne DiVita:
Nice article. Truth is - paper, like “real” books, will never go out of... Read Entire Comment
Yvonne DiVita:
Thank you, to everyone at BTC, for this kind call out. It’s been an... Read Entire Comment
Lehi Drew:
This thread is now closed. Current comments will remain. Future comments will be... Read Entire Comment
Contact (Not the Alien Kind)
Posted 17 hours agoWant the key to a good media hook in promoting your book promotion interview? Here it is: Reveal enough about what you have to say to get people interested, but ... [Link]
Your Book—A Taste, A Snack, Or A Meal
Posted 4 weeks agoRick Frishman is an expert book promoter, and he also knows multiple uses for your book, especially when those additional uses promote sales. It’s a topic he tackles in his ... [Link]
Your Book—A Taste, A Snack, Or A Meal
Posted 4 weeks agoRick Frishman is an expert book promoter, and he also knows multiple uses for your book, especially when those additional uses promote sales. It’s a topic he tackles in his ... [Link]
Excuse My Potty Mouth, But —–
Posted 9 weeks agoExcuse my potty mouth, but my use of profanity in this post is unavoidable. If you are easily offended I suggest you move on—if not, let me just get this ... [Link]
Pickin’ Up the Tab
Posted 10 weeks agoI recently shared lunch with my good friend and business associate, Ray Bard. Ray is the monumentally successful mastermind behind Bard Press, where I worked from 1999-2002. We established a ... [Link]
When China Sneezes
Posted 11 weeks agoIf you think U.S. book publishers are not affected by economic developments abroad, think again.Many large U.S. publishers plugged into the international economic grid years ago when they decided to ... [Link]
Pretentious Anachronism
Posted 12 weeks agoA very clever article in the New York Times by Sam Roberts on an unlikely semicolon sighting.Roberts was riding a New York City subway when he noticed the following public ... [Link]
Modern Love
Posted 12 weeks agoI read a nice piece by Doree Shafrir in the New York Observer (via Publishers Lunch) on the popularity of the Modern Love column in the Sunday Style section of ... [Link]
Title Output by Category in China
Posted 3 months agoFrom my article last week on “Book Publishing in China,” we know how many new books were published in 2006, but not what kinds of books. China Book International, an ... [Link]
Writing on Fumes
Posted 3 months agoLast week, the New York Times ran its annual piece on genre fiction.On the face of it, this year’s entry by former NY Times Book Review editor Charles McGrath (whose ... [Link]
Bestseller Ideas
In this week’s interview, Dean Rotbart and Michael Drew discuss the likelihood of a book idea becoming a publishing success. In their discussion, they reveal how to identify whether your idea is bestseller material. Do you really have a sure-fire idea for a bestseller? Hear what they have to say . . . .

