Covers
The Cover by Which You Judge the Book
Rick Frishman - Jan 04, 2008When the copyedits are agreed upon, the book design process begins. Book design primarily involves two distinct elements: the cover design and the interior design. Publishers frequently have several alternative covers designed, which they test market. Among those they consult are large booksellers, mainly retail chains. Cover design is critical More
Your Book As Business Card: Consider Your Options
Yvonne DiVita - Oct 12, 2007Writing a book to help promote both yourself and your business has never been easier. With all of the user-generated tools and professional assistance available, your options for producing a product of quality have never been better. Let’s look at how to go about this task, beyond putting fingers to More
The One Book Your Mother Doesn’t Want You to Read!
Yvonne DiVita - Sep 27, 2007How to Choose Your Book Title So, there you are, at your local independent bookstore and you’re browsing the books on the table in the front of the store. They aren’t discounted books, they’re new releases. At this moment, you’re just looking for … something interesting. If you saw a More
Cutting Edge Technology Guaranteed to Make Your Book Cover POP
Greenleaf Team - Apr 29, 2007By Chris McRay Special technologies can be used on dust jackets and covers to make books stand out to consumers and national retail buyers. Two such technologies are Elkote (also called JagKote, depending on the vendor) and ink on foil, which only recently appeared in bookstores. Because they are newly More
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Book Design as Promotion
Posted 4 months agoYour book will be judged by its cover. In their article, The Cover By Which You Judge The Book, Rick Frishman and Robyn Freedman Spizman touch on one of the ... [Link]
The Rock Star of Cover Design
Posted 6 months agoBelieve it or not, there is a “rock star” of book jacket designers. His name is Chip Kidd, and he is described in a London Telegraph profile as the best ... [Link]
Bestseller Ideas
In this week’s interview, Dean Rotbart and Michael Drew discuss the likelihood of a book idea becoming a publishing success. In their discussion, they reveal how to identify whether your idea is bestseller material. Do you really have a sure-fire idea for a bestseller? Hear what they have to say . . . .
The Lessons of Harry Potter: A Beneath the Cover Podcast
Michael R. Drew discusses what all authors - even those writing non-fiction - can learn from the phenomenal success of the Harry Potter Series. More
