Five Critical Steps to Storyboarding

People do two things online, mainly. They read and they click on links. And so the foundation of any successful business website is persuasive copy and useful, helpful links. Bryan ... [Link]

The Hidden Life Of Journalists

One of the mantras of American Idol is song selection. No matter how talented the singer, if he or she doesn’t choose songs that mesh with their strengths or with ... [Link]

Publishing Is a Business

If I wanted to get your attention, I’d talk about things you found interesting or important. If you wanted to get mine, I suspect you’d do the same. As an ... [Link]

User Friendly

A few days ago I was happy I didn’t have a baseball bat anywhere near my desk. If I had one, I most certainly would have mutilated my shiney new ... [Link]

Are You Getting What You Want?

I have a problem. I’m addicted. I’m addicted to getting what I want. Most of us are. In my world, I have two primary tools that I use in pursuit ... [Link]

Bestseller Ideas

In this week’s interview, Dean Rotbart and Michael Drew discuss the likelihood of a book idea becoming a publishing success. In their discussion, they reveal how to identify whether your idea is bestseller material. Do you really have a sure-fire idea for a bestseller? Hear what they have to say . . . .

The Lessons of Harry Potter: A Beneath the Cover Podcast

Michael R. Drew discusses what all authors - even those writing non-fiction - can learn from the phenomenal success of the Harry Potter Series. More