Other Stories

Information Should Be Free

Give it away. Give your content to the public. Don’t charge for it. It won’t matter to the sales of your books. People will want what you are saying. If they respond to your message, it doesn’t matter if they get the information free to begin with. They’re likely to pay for it later, either […]

Writing as Thinking

Many people don’t know what they think until they write it. Their thoughts are often random impressions and vague ideas. It’s writing that gives them shape. It’s books that help shape thoughts further, and it’s a book that can give you the makings of a platform from which to further expand your business. As you […]

Self-Publishing at an Early Age, or Any Age

Self-publishing means many people can create books online. Even teenagers. Young teens, in fact. An article in The New York Times about how teenagers have taken to self-publishing shows how important books remain for people as a means of expression and accomplishment, and how easily one can become published, without a publisher, an agent or […]

Young Adult Sales and Your Book

Harry Potter is available now for digital download (for purchase and at libraries), which means that we can expect further increase in digital-book sales. And young adult titles make up the strongest-selling category in books. So what kind of book are you writing? If you’re an entrepreneur or a thought leader who’s creating a platform […]

Learning Networking Skills: Organized Study vs. “Winging It”

My colleagues and I, as co-authors of my most recent book (Business Networking and Sex – not what you think), thought that it would be interesting to see if men and women learned how to network differently. So in one of the surveys we created during the course of writing the book, we asked participants […]

Before You Can Publish…Write

Okay. Get writing. Sure, networking and marketing and, of course, building a platform to find, expand and communicate with your audience are all good for your book. But first: You’ve got to put words down on paper (or digitally). My colleague Michael Drew has a book-outlining process that lets the hesitant self-doubting future author actually […]

Comment Now

How often do you comment on blog posts or leave a remark after having read an article? It should be often. If you’re building a platform for your work in order to reach a growing audience and build a base of readership for your book, you should be scouting interesting blog posts and forums and […]

E-books as Business Extras

The e-book can be a powerful tool as an adjunct to your business. Not only can your online platform, and future book, help you build and serve and audience, e-books can replace reams of paper given out at conferences and at seminar. They can even replace liner notes. The rock band Shinedown is releasing an […]

Write the Truth without Rancor

Take a stand against the dumbing-down of the world, and write clearly, concisely and truthfully. You may be surprised to learn how many people don’t grasp basic facts about the world, but you shouldn’t pander to those who aren’t educated to your standards. As a writer, as someone with a powerful message, as someone who’s […]

Checking On Your Progress

We’re already a fourth of the way through 2012. Yes, already. Have you been keeping up with your resolutions to write this year? While the publishing industry continues to figure out what to do with the amazing rise and popularity of self-published e-books, let’s hope that you are ignoring the commotion and continuing to build […]