Tag Archives: bowker

Covering Your (Publishing) Bases

Choosing an obstetrician is one of the first steps a woman takes when she thinks she’s pregnant. Some women feel more secure selecting a medical doctor. It’s customary and they have all the technology and equipment at their disposal. Other women like the idea of calling the shots themselves with the help of a midwife. […]

Romance Titles

According to Simba Information’s annual report, Business of Consumer Publishing, the romance category of retail books (most retailers also include “women’s fiction”) generated $1.37 billion dollars, second only to religion book sales. Sales of romance books decreased 2.14% in 2006, marking the second year in a row that sales have slipped. Sales of romances have […]

Current Events

The publication and sale of current events and political commentary books tend to spike during presidential election years. The new millenium saw a longer trend line for such books because of the disputed election of 2000, the terror attacks of 9/11, the run-up to the Iraq War, and the contentious election of 2004. The resulting […]

How-To Books

How-to books are explanations of how to accomplish specific tasks written for non-experts. It’s a diverse category, covering things like personal finance, diet and health, cooking, house and home, and personal development. According to Simba Information’s Business of Consumer Book Publishing, the how-to market generated sales of $270 million in 2006, an increase of 3.8% […]

Adult Trade Publishing

Accounting for only a quarter of total book industry revenues, the adult trade segment has nonetheless been the measure of the industry’s health and future prospects. While observers agonize over annual growth rates and what is assumed to be a shrinking piece of the personal entertainment pie, it is easy to lose sight of the […]

University Press Publishing

University presses are more important than their collective sales, which amount to less than 2% of the industry total. Affiliated with, and subsidized by, major universities, their mandate is to publish scholarly works regardless of their commercial sales potential. To help offset losses incurred in the advance of human knowledge, many university presses try to […]

Juvenile Books

According to Book Industry Trends 2007, an annual report published by the Book Industry Study Group (BISG), the “Juvenile Trade” segment of the book publishing industry generated $3.4 billion in sales last year, an increase of 1.9% over 2005, and 8.9% of total trade sales. With the publication of Harry Potter 7, it comes as […]

Graphic Novels

Things have never been better for graphic novels. Unlike the computer and gardening categories that are caught in a tail-spin of decline, unit and dollar sales of graphic novels are at their highest since the boom years of the 1990’s. More of them than ever before are being sold in bookstores, and readership is growing […]


Americans spend $40 billion a year on their lawns and billions more on their gardens, yet gardening books are, as Publishers Weekly puts it, “the poor relation in the gardening business.” According to Simba Information’s annual report, Business of Consumer Book Publishing, gardening books generated just $157 million dollars in 2006, an increase of less […]

Computer Books

Computer books have taken a hit over the last five years. According to Simba Information’s annual report, Business of Consumer Book Publishing, the computer books category generated $380 million dollars in 2006, a decrease of 5% from 2005. Since 2002, sales in the category have decreased almost 17%. Consumer dollars spent on computer books accounted […]