Tag Archives: core values

Identify Your Persona’s Core Values to Communicate Efficiently

Beneath the Cover, writing a book, core values, competitive personality

In my last post, our fictional competitive personality, Dorothy Gale from The Wizard of Oz, showed how such a personality types works in action: her priorities, her motivations, her manner of working. How do you work with such a competitive personality as a service provider/ how do you communicate with one, as an author? To […]

Adding (Core) Value: Remembering Who You Are . . .

. . . When You Don’t Know Where You’re Headed Hurricane season doesn’t start until the beginning of June. Yet some of you agents, publishers, authors, and promoters probably feel like you’re already looking into the eye of the storm. Keeping your business on course during a recession is hard enough. But when consumer confidence […]